Christian School Marketing – Proving it Works


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Often, families come to our schools because of school families or students that they meet. Sometimes, they are drawn to our schools because of our alumni. But how do you prove it works? Shouldn’t our websites not only say what we do but what the outcome is going to be? They should answer the marketing question why? Why is a good Biblical word – it appears over 500 times in Scripture. Why should you come to our school? Let me tell you! For each student, we are laying the foundations of their future lives! “By the grace God has given me, I laid a foundation as a wise builder, and someone else is building on it. But each one should build with care” (1 Cor. 3: 10). We should certainly tell what is different about what we are doing.


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